Gender Conference NYC

Gender Conference NYC

Freelance design work. 
My Role: Logo design

Freelance design work. 
My Role: Logo design

Gender Conference NYC (GC*NYC) is a weekend conference that fosters community and support for transgender and gender expansive youth. Conference events include ally workshops, inspirational lectures, and TGNCNB youth activities. I created their logo under a simple directive: create “a modern logo that reflects the positive energy of the conference” and avoids gendered colors like pink and blue. Hand lettering was the perfect medium to create a mark that felt personal and active. The gradient symbolized the spectrum of gender identities and its vibrant colors added positivity. The team at GC*NYC made hats, shirts, and cookies with my hand-drawn mark. 
GCNYC Logo
GCNYC_FullLogo_ColoronBlack
CZimmerman_GCNYC_T-Shirt_V1
CZimmerman_GCNYC_T-Shirt_V2
CZimmerman_GCNYC_Hat_V1
CZ_GCNYC_Instagram_2
CZ_GCNYC_Instagram_4
CZ_GCNYC_Instagram_3
Gender Conference NYC
Together at Home
With the onslaught of COVID-19, GC*NYC reintroduced their 2020 yearly conference as an online event. I created a tagline addition for online marketing materials for “Together at Home.”
CZimmerman_GCNYC_Tagline_V1
CZimmerman_GCNYC_Tagline_V2

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